with Liz Goodgold
HOME BRANDING KEYNOTES EMPLOYEE BRANDING WORKSHOPS LIZ GOODGOLD

In This Section...

Burning Resources
Meet Liz Goodgold
Upcoming Programs
Your Burning Questions
Liz IN the Media
FOR the Media
Valuable Articles
Audio Clips-Ignite your Ears
Video Clips-FIREWATCH!
Attendee Firehouse
The redFIRE Store
Red Hot Reviews
Philanthropic Efforts
Contact Liz

 

“Liz is entertaining and informative, full of powerful ideas you can use to create a killer brand."
Brian Tracy, - Author of The Psychology of Selling and GOALS!

Liz's Events

Where is Liz?

 

PUT THIS DATE ON YOUR CALENDAR: Tuesday, April 26 @ 10 am PST for a FREE Tele-Conference on Building Your Bio and Brand!

It’s the Nancy Juetten and Liz Goodgold show where we spill all of the beans on creating a hot brand and bio including:
  • The value of having multiple short bios ready at any given moment
  • Why having a current and attractive head shot matters
  • Why your five most compelling questions you love to be asked need to be ready at all times
  • The “holy grail” of personal branding
  • Why the 30-second infomercial is dead and why you need to master a “7-second hook”
  • How to incorporate a cool quotient into your brand
  • And why you need your mom to help you build your brand!
  • It’s jam-packed full of good ideas and strategies, AND it’s free, but you must register: http://bit.ly/f2W3CE

    Thursday, April 7 for the Toll Free Summit; by invitation only; http://tollfreemarket.com/

    Saturday, April 30, 2010 10am at the Encinitas Community Center – how to build a branding empire, not merely write a book!
    www.publisherswriters.org

    Thursday, May 12, 2011 8:30 am to Noon- Sell Yourself: The Secrets to Closing the Sale in a Service Business. This workshop is for you if:
  • If you have folks coming to your complimentary meeting, but they are not enrolling in your program
  • If you are leery of actually “selling” your services to audience members
  • If you go out on prospect meetings, but are not turning them into clients
  • In this 3-hour workshop, you’ll master how to close the sale using real examples, sample materials, role playing, and interactive exercises. Just $299. Register now!

    Thursday, September 8 is a 3-hour branding WORKshop helping you create essentials to build your brand and business. It is limited to 15 people. The session is 8:30 - 12 noon in Vista, CA. Contact me for an application.

    Wednesday, November 16 is a 3-hour branding WORKshop helping you create essentials to build your brand and business. It is limited to 15 people. The session is 8:30 - 12 noon in Vista, CA. Contact me for an application.

  • San Diego Connectors Group, Oceanside, November 4, 2010 , http://sandiegobusinessconnectors.com/#calendar
  • Thursday, August 26, 2010 – Fashion Institute of Design & merchandising. . http://fidm.edu/lp/fashion-design-school-b-zip.html?cmpid=measem2943

  • Keynote for Menifee Chamber of Commerce, Wednesday, September 8, 2010 http://www.menifeevalleychamber.com/

  • On Friday, September 10, 2010,  I present to the Women in Business Breakfast Series for Orange County SCORE,   register here: http://www.score114.org/workshops/WomenInBusiness.aspx


  • Have you heard about the SDEA’s First Annual Women in Business Conference? Now, put Thursday, September 23 on your calendar for a not-to-be-missed event.  It’s a whopping full-day of speakers, success, guidance, and motivation. Join me for this San Diego Employers Association event. More info here: http://www.sdea.com/calendar/icalrepeat.detail/2010/09/23/69/-/energize-enlighten-empower-sdeas-1st-annual-women-in-business-conference.html

  • California Professional Association of Specialty Contractors, Monday, October 25, 2010 http://www.calpasc.org/


  • Tuesday, July 27, 2010 11 am, talk on building a hot personal brand; http://rbninfo.com/calendar.asp Anaheim Hills

  • Branding workshop, Monday, August 2, 1010 at 4pm in Temecula, hosted by The Referral Institute, http://www.referralinstitute.com/franchise/program.php?fe=004333a238

  • Keynote on Tuesday, August 10, 2010, 11:30  am in Rancho Bernardo  for San Diego Jewish Chamber of Commerce

  • Workshop for National Association in Chicago, Wednesday, August 18, 2010



  • San Diego Connectors Group, Oceanside, November 4, 2010 , http://sandiegobusinessconnectors.com/#calendar
    • Marketing with a Book Summit, November 13-14, 2010, La Jolla, CA
  • On May 5, I got tested by the fabulous students at the Fashion Institute of Design & Merchandising; a timely and trendy time!
  • I’m off to Sonoma on February 1, 2010 for the Weddings International Professional Association. http://www.wipausa.org/

  • Join me in Vista on Wednesday, February 3, 2010, at 7 am, for a special talk on branding for Marketing Leverage for Business Search Discovery. This meeting is open to the public. More information available here  http://aerap.info/?p=390 and here: http://mlbsd.com/aerlink.php?page_id=1054&link=Liz%20Goodgold%20%20|%20RedFire%20Branding

  • I’m looking forward to working with the World Trade Center, North America Regional Meeting, February 4-5, 2010, San Diego; http://www.wtcsd.org/ by invitation only.

  • I’ll be working with coaches on Monday, February 8, 2010 for the San Diego Coaches Alliance; guests are welcome for just $20.00. Meeting starts at 10 am in Kearny Mesa. More information is here:  http://www.sandiegocoaches.com/sdpca/f_home.asp

  • Marketing with A Book Summit, February 20-21, 2010, La Jolla, CA http://www.newclientmarketing.com/html/MarketingWithaBook.htm

  • I’ll be talking about my two favorite topics on Tuesday, March 9, 2010: wine and marketing! If you are involved in the wine industry, you must attend this complimentary talk sponsored by the San Diego Vintner’s Association.

  • Mark your calendars for Wednesday, March 10, 2010 as I travel to Murrieta and lunch in the company of my favorite group of gals with the For You Network. http://4younetwork.org/Murrieta_Connection/
  • Tuesday, April 27 at 8 am in Encinitas, CA for San Diego Connectors; more info here: http://sandiegobusinessconnectors.com/#calendar

  • Presentation to National Association of Professional Organizers, Monday, June 14, 2010, 6:30 pm http://www.naposandiego.com/

  • Keynote for Missouri Hospital Association on Building a Strong Internal Brand, Thursday, June 15, 2010 http://web.mhanet.com/aspx/nav.aspx?navid=63&pnavid=3

  • Keynote on Tuesday, August 3, 2010, 12 pm in Rancho Bernardo  for San Diego Jewish Chamber of Commerce


  • Keynote for Chamber of Commerce, Wednesday, September 8, 2010 http://www.menifeevalleychamber.com/
  • 2009

  • Branding for Business Coaches, BusinessCoach.com, January 23, 2009, www.businesscoach.com 
  • 2010

     

     

     

     

     

    2008

    • Women’s Institute of Southern California
       
      San Diego, CA Tuesday, December  2, 2008
      Red Fire
      Networking: How to Use The Holidays to Build Your Reputation, Reach, and Revenue

      http://wiosc.com/
    • Women for Hire
       
      Los Angeles, CA Thursday, November  20, 2008
      Red Fire
      Career Building: How to Go and Get Your Next Hot Job!

      http://womenforhire.com/career_expos/fall_08/los_angeles

     

    http://www.rbninfo.com/calendar.asp

     

     

    2005

    • Inside Edge, Irvine, CA: Duh! Brand New You! 7 Secrets to Building a Brand Image That Increases Sales, Your Presence and Your Business, December 2005(www.insideedge.com) Consultants’ Forum, San Diego, CA: Duh! Branding: How to Create Your Brand, December 2005(http://www.consultants-forum.com) Escondido Downtown Business, San Diego, CA: Duh Branding: How to Create a Flawless Image that Increases, November 2005 (www.downtownescondido.comFidelity National Title Company, Rancho Bernardo, CA: Duh Branding: How to Create a Flawless Image that Increases, November 2005 (please contact Darcy Kelly at darcykelly@san.rr.com for registration information) Aquent and PETCO, San Diego, CA: Duh Branding: How to Create a Flawless Image that Increases, November 2005 (by invitation only, please contact Barbara Krass bkrass@aquent.com for registration information.) Women In High Tech Marketing, San Diego, CA: Duh Everyday Marketing: How to Turn Ordinary Marketing Tools Into Extraordinary Sales, October 2005 (www.htma.org)Marketing Executives Networking Group, Orange County, CA: Duh Everyday Marketing: How to Turn Ordinary Marketing Tools Into Extraordinary Sales, October 2005 (http://www.mengonline.com/apps/group_public/event.php?event_id=63) San Diego Regional Chamber of Commerce, San Diego, CA: Duh! Self- Promotion: 50 Insider Secrets to Help Your Boost Your Presence and Your Business, September 2005(www.sdchamber.org) Carlsbad Chamber of Commerce, Carlsbad, CA: Duh! Marketing: Why Your Customers Buy and How to Get Them to Buy More, August 2005 (www. http://www.carlsbad.org) The Pinnacle Group, San Diego, CA: Duh! Marketing: The Easy Secrets To Boosting Recall and Sales, June 2005 (http://pinnaclenetworking.com) California Inland Counties American Marketing Association, Riverside, CA: Duh! Marketing: The Insider Secrets You Need to Know to Grow Your Business, June 2005 (http://cicama.marketingpower.com/) Asian Business Association, San Diego, CA: Duh! Networking: 8 Secrets to Building Relationships that Increase Sales, May 2005 (www. http://www.abasd.org/events/event_det.asp?id=155US Small Business Administration and San Diego Regional Chamber of Commerce, Small Business Awards Luncheon, San Diego, CA: Mistress of Ceremonies, May 2005 (www.sdchamber.org) Asian Business Association, San Diego, CA: Duh! Marketing: 7 Secrets to Increasing Recall that Increases Sales, May 2005 (www. http://www.abasd.org) Healthcare Public Relations & Marketing Association of Southern California, Huntington Beach, CA: Duh! Healthcare Marketing: The Insider Secrets to Naming and Branding in the Healthcare Environment — A Case Study with Sharp Healthcare, April 2005 (www.http://www.hprma.org)
      Leadership Institute for Entrepreneurs, University of San Diego, San Diego, CA: Duh! Entrepreneurship: How to Succeed While Balancing Your Limits, Love, and Life, April 2005 (www. http://www.sandiego.edu) UniPharm Wholesale Drugs, Penticton, British Columbia: Anatomy of a Name Change: 29 Secrets to National Branding that Increase Local Branding and Sales, April 2005 (http://www.unipharm.com) IPREX, Atlanta, GA: Duh! Marketing: 7 Insider Secrets for Getting Mindshare that Translates into Market Share, March 2005 (www. http://www.iprex.com) UniPharm Wholesale Drugs, Kona, HI: Duh! Branding: 29 Secrets to National Branding that Increase Local Branding and Sales, February 2005 (http://www.unipharm.com) Association for Corporate Growth, San Diego, CA: Duh! Internal Branding: How to Create a Corporate Culture That Helps you Get, Keep, and Motivate Your Best Employees, February 2005 (www. http://www.acgsd.org/) Los Angeles Direct Marketing Association, Los Angeles, CA: Duh! Branding: 7 Marketing Secrets for Increasing Recall and Sales, February 2005 (www. http://www.ladma.org)
    • American Marketing Association, Orange County, CA: Duh! Branding: 7 Marketing Secrets for Increasing Recall and Sales, January 2005 (http://www.ocama.org/)

     

    2004

     

    • Terry Neese Center for Entrepreneurial Excellence, Oklahoma City, OK: Duh! Marketing: How to Generate Flawless Recall and Increase Sales, September 2004 (www.helpyourbiz.org)
    • San Diego Regional Chamber of Commerce, San Diego, CA: Duh! Branding: 56 Insider Secrets to Increasing Recall and Sales, September 2004 (www.sdchamber.org)
    • Insurance Marketing Communications Association, San Diego, CA: Duh! Branding: The 7 Secrets of Creating a Brand that Increases Sales, June 2004 (www.imcanet.com)
    • US Small Business Administration and San Diego Regional Chamber of Commerce, Small Business Awards Luncheon, San Diego, CA: Mistress of Ceremonies, June 2004
    • Fox Studios, National Satellite Seminar for the Broadcast Industry, San Francisco, CA: Duh! Branding: The 7 Secrets of Creating a Brand that Increases Sales, June 2004 (www.nollmedia.com)
    • National Association of Women Business Owners, Tucson, AZ: Duh! Branding: The 7 Secrets of Creating a Successful Brand that Increases Sales, May 2004 (www.nawbotucson.org)
    • San Diego Regional Chamber of Commerce, San Diego, CA: Duh! Networking: How to Use Your Membership to Increase Sales, May 2004 (www.sdchamber.org)
    • UCLA, Los Angeles, CA: Duh! Competitive Strategy: How to Sleuth to Boost Your Bottom Line, April 2004 (www.ucla.edu)
    • Carlsbad Chamber of Commerce, Carlsbad, CA: Duh! Branding: How to Generate Flawless Recall that Increases Sales," April 2004 (http://www.carlsbad.org/cart/ProductList.asp?b=8&SearchBy=PR_GroupID&SearchFor=32)
    • San Diego Performing Arts League, San Diego, CA: Duh! Customer Relationships: The 6 Secrets to Getting and Keeping Your Customers for Life, April 2004 (http://www.sdpal.com)
    • Medelia Communications, "Marketing to Women Business Owners", Teleclass, April 2004, (http://www.medeliacom.com/medeliacommunications_029.htm)
    • Service Corp of Retired Executives, San Diego, CA: Duh! Entrepreneurship: The Inside Secrets of Creating a Successful Business," March 2004 (www.score.org)
    • Society for Government Meeting Professionals, San Diego, CA: Duh! Marketing: How to Create Flawless Recall," March 2004 (http://www.sgmp.org/sandiego.htm)
    • Renaissance Executive Forums, Los Angeles, CA: Duh! Selling: How to Get More Sales in Less Time, December 2003 (www.executiveforums.com)
    • Commercial Real Estate for Women, San Diego, CA: Duh! Self Promotion: How to Create an Irresistible Image That Boosts Your Business, November 2003 (www.crewsandiego.org)
    • National Speakers Association, Los Angeles, CA: Duh! Branding: How to Turn Your Personality into a Brand for Phenomenal Results, November 2003 (http://www.glacnsa.org/meetings/meeting.htm)
    • The Alternative Board-TAB, San Diego, CA: Duh! Marketing: Why Your Customers Buy and How to Get Them to Buy More, October 2003 (www.tab-sdoc.com)
    • San Diego Regional Chamber of Commerce, San Diego, CA: Duh! Branding: The 7 Secrets to Building a Brand Image That Increases Sales, September 2003 (www.sdchamber.org)
    • San Diego Women’s Network, San Diego, CA: Duh! Branding: The 6 Secrets to Building a Brand That Generates Sales, September 2003 (www.sdwn.org)
    • Midwest Intellectual Property Institute, Minneapolis, MN: Duh! Naming: The Seven Secrets You Need to Know to Help Your Clients, September 2003 (www.minncle.org)
    • Scarborough Sales, Research and Marketing Conference: Duh! Marketing and Sales: How to Use Research to Boost Your Business, August 2003 (http://www.scarborough.com/conferences/shine/)
    • Cooley Godward, San Diego, CA: Profitable Branding: The 99 _ Secrets to Successfully Build Your Brand, June 2003 (www.cooley.com)
    • Carlsbad Chamber of Commerce, Carlsbad, CA: Duh! Target Marketing: How to Identify Your Target Market to Generate Endless Sales, May 2003 (www.carlsbad.org)
    • Gemological Institute of America, Carlsbad, CA: Duh! Retail Marketing: How to Create a Meaningful Point of Difference, May 2003 (www.gia.edu)
    • National Speakers Association, San Diego, CA: Duh! Branding: How to Turn Your Personality into a Brand for Phenomenal Results, April 2003 (www.nsasd.org)
    • San Diego Regional Chamber of Commerce, San Diego, CA: Duh! Networking: How to Use Your Membership to Increase Sales, April 2003 (www.sdchamber.org)
    • Diamond Gateway Chamber of Commerce, San Diego, CA: Duh! Marketing: The 7 Secrets to Generating Flawless Recall and More Sales! April 2003 (www.dgchamber.org)
    • St. Helena Chamber of Commerce, St. Helena, CA: Duh! Marketing: The 7 Secrets to Generating Flawless Recall and More Sales! April 2003 (www.sthelena.com)
    • Minnesota State Bar Association, Minneapolis, MN: The Creative Side of Brand Naming, March 2003 (www.minncle.org)
    • Gemological Institute of America, Carlsbad, CA: Duh Marketing: How to Succeed as a Retailer in Today’s Economy, March 2003 (www.gia.edu)
    • San Diego Regional Chamber of Commerce, San Diego, CA: Duh! Networking: How to Get the Most out of Your Chamber Membership, February 2003 (www.sdchamber.org)
    • The Alternative Board, Escondido, CA: Duh! Branding: The 7 Secrets to Building a Brand Image That Increases Sales, January 2003
    • Fashion Institute of Design and Merchandising, San Diego, CA: Duh! Marketing, December 2002 (www.fidm.com)
    • WSRadio.com (Entrepreneur Magazine Radio), San Diego, CA: The Home based Business Show with Mary Goulet, November 2002 (www.wsradio.com)
    • San Diego Regional Chamber of Commerce, San Diego, CA: Confessions of a Ruthless Self-Promoter, "Get Connected" Breakfast, November 2002 (http://www.sdchamber.org)
    • Simplify! San Diego Organizing Expo, San Diego, CA: Simplify Your Success: How to Stand Out in a Sea of Similarity, October 2002 (http://www.simpli-fly.com)
    • San Diego Direct Marketing Association, San Diego, CA: The Marketing of Marketers–7 Secrets You Need to Know to Boost Your Business, June 2002 (http://www.sddma.org)
    • Women in Business Symposium, San Diego, CA: Unstoppable Marketing: Why Your Customers Buy and How To Get Them To Buy More, May 2002 (www.wibsd.org)
    • American Marketing Association, San Diego, CA: Unstoppable Marketing: Why Your Customers Buy and How to Get Them to Buy More, AMA Cause Conference, April 2002 (http://www.ama.org)
    • University of Oklahoma, San Diego, CA: Unstoppable Branding: How to Brand a City for Success, Economic Development Institute, April 2002 (http://www.ouedi.org)
    • Elizabeth Goodgold Presentations, San Diego, CA: Unstoppable Sales: The 7 Secrets Guaranteed to Get and Keep Your Customers, February 2002 (http://www.nuancing.com)
    • KFMB-TV (CBS Affiliate), San Diego, CA: Local 8 News at 5:30, January 2002
    • KNBC-TV (NBC Affiliate), Los Angeles, CA: Channel 4 News, November 2001
    • KPBS-FM (PBS Radio Network), San Diego, CA: A Way with Words, November 2001
    • KGTV-TV (ABC Affiliate), San Diego, CA: Live at Five, November 2001
    • Women in High-Tech Marketing, a division of the High-Tech Marketing Alliance San Diego, CA: Naming 2.0: How to Name a High Tech Product, August 2001 (http://www.htma.org)
    • San Diego Direct Marketing Association, San Diego, CA: Duh Marketing: It’s Easy Once You Know How, June 2001 (http://www.sddma.org)
    • Women in Business, San Diego, CA: Becoming the Walking, Talking Mascot of Your Business, June 2001(http://wibsd.org)
    • INB Radio "Marketing with Ray," San Diego, CA: Branding on the Web, May 2001
    • National Direct Marketing Association Conference on Brand Marketing, Chicago, IL: Virtual Branding, April 2001 (http://www.thedma.org/dmabrandmarketing/index.shtml)
    • "Harnessing the Power of the Brand: Competitive Strategy for Healthcare Organizations," Health Care America, San Francisco, CA: Brand Masters: Lessons Learned, February 2001 (http://www.hcamerica.org)
    • Y Conference, American Institute of Graphic Arts, San Diego, CA: Branding Insights: Case Studies from the Frontlines, February 2001 (http://www.aigasandiego.org)
    • American Management Association Executive Forum, Los Angeles, CA: Corporate Branding: New Insights, New Strategies, November 2000
    • San Diego Council on Aging, San Diego, CA: Brand Positioning for the Future, October 2000
    • Los Angeles Direct Marketing Association, Burbank, CA: A Net to Remember: Building a Brand on the Web, October 2000
    • American Marketing Association, Las Vegas, NV: Branding on the Internet, September 2000
    • San Diego Direct Marketing Association, San Diego, CA: Cyber Branding, July 2000
    • San Diego State University Department of Continuing Education, San Diego, CA: Internet Branding, June 2000
    • Art Institute of California, San Diego, CA: Designing Names: How Branding and Design Work Together, April 2000
    • American Institute for Graphic Arts, Indianapolis, IN: Naming Essentials, April 2000
    • Greater San Diego Chamber of Commerce, E-biz.com, San Diego, CA: Virtual Branding: How to Create an Identity on the Internet, March 2000
    • KSDO Radio "Money in the Morning" with George Chamberlin, San Diego, CA: Marketing Breakthrough, January 2000
    • Greater San Diego Chamber of Commerce, Marketing Breakthrough 2000, San Diego, CA: Brand Slam: How to Position Your Company for Success, January 2000
    • San Diego State University, Executive MBA Program, San Diego, CA: Creating a Corporate and Brand Identity, November 1999
    • The Alternative Board (TAB), San Diego, CA: Branding for Success, October 1999
    • National Association of Women Business Owners, San Diego, CA: Yes, You Can: Branding a Small Business, September 1999
    • International Home Furnishings Market, High Point, NC: Leader of the Pack: How to Differentiate Your Store in a Crowded Field, April 1999
    • San Diego State University Graduate School of Business, San Diego, CA: How to Survive as an Entrepreneur, April 1999
    • Name, Fame and Fortune Convention, Institute for International Research, Chicago, IL: Born Again: Renaming to Give Companies and Products a New Life, September 1998
    • National Association of Women Business Owners, Chicago, IL: Let’s Do Launch: Points to Remember When Naming Your Company or Product, March 1998
    • Channel 26 TV, Chicago, IL: Road-Smart Marketing, March 1998
    • National Association of Women Business Owners, Chicago, IL: Marketing CPR: Breathe New Life into Your Business Image, February 1997
    • Network of Women Entrepreneurs, Chicago, IL: Creating a Winning Marketing Plan, June 1996
    • Lincoln Park Chamber of Commerce, Chicago, IL: How to Present a Winning Marketing Image, May 1996
     
     
    For a history of PAST EVENTS, click HERE!
     
         


     
     

    Copyright 2008 Liz Goodgold. All Rights Reserved. Design by OGILart.